TERMS OF SERVICE
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General Information
These Terms and Conditions ("Terms") govern the use of the website https://swiss-ecom-group.ch (the "Website") operated by Swiss Ecom Group AG ("Swiss Ecom Group", "we", "us", or "our"), a company incorporated under Swiss law.
By accessing or using this Website, you agree to be bound by these Terms. If you do not agree, please discontinue use of the Website immediately.
Section 02
About Swiss Ecom Group AG
Swiss Ecom Group AG is a Swiss e-commerce holding company that builds and scales direct-to-consumer (D2C) brands. We manage a portfolio of brands through entities in Switzerland, the United States, and Singapore.
Registered address and contact:
- Company: Swiss Ecom Group AG
- Country: Switzerland
- Website: https://swiss-ecom-group.ch
- Contact: contact@swiss-ecom-group.ch
Section 03
Scope of Services
The Website is an informational and corporate presence for Swiss Ecom Group AG. It does not offer goods or services for direct purchase to end consumers. The Website provides:
- Information about Swiss Ecom Group AG and its portfolio of brands
- Details on our proprietary technology and advertising platform
- Business and partnership inquiry capabilities
- Recruitment and career-related information
Nothing on this Website constitutes an offer to enter into a contract unless expressly stated otherwise.
Section 04
Proprietary Campaign Management Platform
Swiss Ecom Group builds and operates proprietary technology to manage paid advertising across its portfolio of D2C brands. The following describes the capabilities and scope of this internal platform.
4.1 Google Ads Management
Our internal campaign management platform connects directly to the Google Ads API to provide:
- Performance Analysis & Reporting — Automated cross-campaign performance reports with KPI breakdowns, trend detection, and actionable recommendations.
- Bid Optimization — Algorithmic bid adjustments based on real-time performance data, ROAS targets, and competitive positioning.
- Budget Allocation — Dynamic budget distribution across campaigns and ad groups based on performance signals and business goals.
- Keyword Management — Automated keyword analysis, negative keyword identification, and search term optimization.
- Campaign Auditing — Systematic audits to identify wasted spend, underperforming assets, and optimization opportunities.
4.2 Meta Ads Management
Our platform also integrates with the Meta Marketing API to manage Facebook and Instagram campaigns:
- Creative Performance Tracking — Monitoring ad creative fatigue, engagement metrics, and conversion attribution.
- Audience Optimization — Interest targeting analysis, lookalike audience management, and audience size estimation.
- Budget & Bid Controls — Automated campaign budget optimization and bid strategy adjustments.
4.3 Purpose and Limitations
Our internal platform is built and operated exclusively for Swiss Ecom Group AG and its affiliated portfolio brands. It is not offered as a public SaaS product and is not available to third parties. Having managed over €35 million in ad spend scaling Paul Valentine from zero to €125 million in revenue, the platform is purpose-built for the speed and precision required to scale D2C brands profitably.
Technical note: Python-based, using the Google Ads API client library (google-ads-python). Deployed on internal infrastructure. No end-user data is processed — the platform only accesses our own advertising accounts.
Section 05
Intellectual Property
All content on this Website, including but not limited to text, graphics, logos, images, software, and the proprietary campaign management platform described in Section 4, is the exclusive property of Swiss Ecom Group AG or its licensors and is protected by applicable Swiss and international intellectual property laws.
You may not reproduce, distribute, modify, create derivative works of, publicly display, or otherwise exploit any content from this Website without our prior written consent.
Section 06
Permitted Use of the Website
You agree to use this Website solely for lawful purposes and in a manner consistent with these Terms. You must not:
- Use the Website in any way that violates applicable local, national, or international law or regulation.
- Transmit unsolicited commercial communications (spam).
- Attempt to gain unauthorized access to any part of the Website, server, or related systems.
- Introduce malicious software, viruses, or other harmful code.
- Scrape, copy, or harvest content or data from the Website using automated means without prior written consent.
Section 07
Data Protection and Privacy
Swiss Ecom Group AG is committed to protecting your privacy. Any personal data collected via this Website is processed in accordance with our Privacy Policy, which forms an integral part of these Terms, and in compliance with the Swiss Federal Act on Data Protection (nFADP) and, where applicable, the European General Data Protection Regulation (GDPR).
Please review our Privacy Policy for full details on how we collect, use, store, and protect your data.
Section 08
Cookies
This Website may use cookies and similar tracking technologies to enhance your browsing experience and analyze usage patterns. By continuing to use the Website, you consent to our use of cookies in accordance with our Cookie Policy.
You may configure your browser to refuse cookies; however, some parts of the Website may not function correctly if you do so.
Section 09
Limitation of Liability
To the fullest extent permitted by applicable law, Swiss Ecom Group AG, its directors, employees, and affiliates shall not be liable for any direct, indirect, incidental, consequential, or punitive damages arising out of or in connection with your use of, or inability to use, the Website or its content.
Swiss Ecom Group AG makes no warranties, express or implied, regarding the accuracy, completeness, reliability, or availability of the Website or its content. The Website is provided on an "as is" and "as available" basis.
Section 10
Third-Party Links
This Website may contain links to third-party websites. These links are provided for your convenience only. Swiss Ecom Group AG has no control over the content, privacy practices, or security of these external sites and accepts no responsibility or liability for them. Accessing third-party websites is at your own risk.
Section 11
Amendments to These Terms
Swiss Ecom Group AG reserves the right to update or modify these Terms at any time without prior notice. Changes will be effective upon posting to the Website. The "Last Revised" date at the top of this page will be updated accordingly. Continued use of the Website after any changes constitutes your acceptance of the revised Terms.
We encourage you to review these Terms periodically.
Section 12
Governing Law and Jurisdiction
These Terms and any disputes arising from them shall be governed by and construed in accordance with the laws of Switzerland, without regard to conflict of law principles.
Any disputes shall be subject to the exclusive jurisdiction of the competent courts of Switzerland. Notwithstanding the foregoing, Swiss Swiss Ecom Group AG reserves the right to seek injunctive or other equitable relief in any jurisdiction.
Section 13
Severability
If any provision of these Terms is found to be unlawful, void, or unenforceable, that provision shall be deemed severable and shall not affect the validity and enforceability of the remaining provisions.
Section 14
Contact
For questions or concerns regarding these Terms and Conditions, please contact:
- Swiss Ecom Group AG
- Website: https://swiss-ecom-group.ch
- Email: contact@swiss-ecom-group.ch
TRACK RECORD
With over €125 million in sales generated through our first brand, Paul Valentine. Our strategies aren't theoretical—they're battle-tested and proven to deliver results in the competitive D2C landscape.
We master the art of digital marketing, performance marketing, influencer marketing, branding, and creative production. We live and breathe eCommerce and D2C brands.
With over €40 million spent on advertising across various platforms, we've accumulated a wealth of data & insights. We leverage this knowledge to make informed decisions that maximize ROI and accelerate our brand's growth.
Over the years, we have developed proven strategies that our teams work with daily, ensuring high growth and profitability.
Founders
Swiss Ecom Group AG are two passionate entrepreneurs who have navigated the complex waters of D2C e-commerce and emerged as industry leaders. Our combined expertise and innovative approach drives our company's success and the growth of our partner brands.
Yes! We offer ecommerce growth consulting and we invest into new emerging ecommerce brands.
We offer tailored Ecommerce Growth Consulting, working closely with you over a three-month period to analyze your current challenges and the status quo of your business. This includes a deep dive into your online store, customer acquisition strategy (covering creatives, performance marketing, influencer marketing), your customer retention strategy (email marketing and CRM), as well as your organizational setup and recruiting process. Based on our insights, we develop a clear, actionable strategy to scale your brand, increase profitability, and drive sustainable growth. You will also gain exclusive access to our high-level network and contacts, essentially giving you a fast track to ecommerce success. Our support includes weekly or bi-weekly strategy calls and day-to-day assistance via WhatsApp, ensuring you have our guidance every step of the way. You will work directly with us, from founder to founder.
We usually invest up to 250,000 Euro in pre-seed and seed stage for approximately 25% equity. We look for a great product and brand, as well as a product-market fit. We have an extensive network of private equity firms and VCs that we collaborate with for larger capital injections. We're excited to connect and learn more about you and your business, so please feel free to reach out!
Our focus is on D2C (Direct-to-Consumer) brands and SaaS solutions for e-commerce businesses. Don’t hesitate to reach out—we’d love to learn more about you and your company!
Please kindly contact us via email at hello@swiss-ecom-group.ch with your details and a brief overview of your company and financials. We will review your submission and get back to you within 24 hours. The next step will be to schedule a call. We are looking forward to meet u!